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Norman Wain & Robert Weiss

Norman Wain & Rober Weiss

Norman Wain and Robert Weiss launched their legacy in Cleveland broadcast history in 1964, when they quit their gigs as account executives at WHK, and along with Joe Zingale, formed the Westchester Corporation and purchased a radio station in White Plains, New York. They took control of their first station in December of 64, and in November of 65, they assumed control of WDOK AM and FM.

WDOK AM become WIXY 1260 and it became a major force in Cleveland radio, and WIXY raised the bar for broadcasting excellence. Under their control, high energy WIXY pulled in epic numbers and had amazing air personalities, many of whom have been recipients of the Award for Excellence in Broadcasting. A partial list of those personalities includes; Howie Lund, Fred Griffith, Mike Reineri. Larry “The Duker” Morrow, and Emperor Joe Mayer—all Cleveland broadcast legends. And in 1966, WIXY1260 brought The Beatles to Cleveland.

And there impact in the Cleveland radio history didn’t end there. Having been thru a number of ownership changes in the 80’s, and shortly after their evolution to classic rock, WNCX and sister station WERE found themselves on the market. Along came Cleveland radio architects Wain and Weiss and Metroplex Communications. Wain and Weiss set out to accomplish once again what they had done in 1965, and that was to build a radio station with personalities—Cleveland personalities. And for the next few years, they did just that. WNCX became a classic rock powerhouse and one of the most listened to stations on the North Coast.

In 1994, after 7 more years of Cleveland radio ownership, Wain and Weiss retired by merging with Clear Channel, ending a long and successful run as pioneers of Cleveland radio history.


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